For Sale: DIGG - 300 Million $ USD

[Nomar]

Quoting from Tech Crunch:

It seems like every other month rumors of Digg either being acquired or being shopped come up. VentureBeat has word that Digg is getting serious about a sale and has hired Allen & Company to shop the site for $300 million.

Investment bank Allen & Company has been involved in a number of high profile acquisitions and mergers previously, including Seagram and Universal Studios, Hasbro and Galoob Toys, and Disney and Capital Cities/ABC. An interesting tidbit on the company: it apparently doesn’t like publicity to the point that it doesn’t even maintain a website.


The obvious question is will Digg sell with a $300 million valuation given that it has been on the market (quietly) for months with no interest to date?

If anybody has a spare $300 million and would like to buy Digg, Allen & Company’s contact details can be found here.

I agree with this post if we talk about popularity! Where did DIGG go wrong? They banned a lot of people and sites!

They manipulated stories with certain keywords in it! which is not done!

What do you think of this? Will they sell at 300 million??

[kalle437]

I am not very sure, but with digg in your hands you could, with the right methods, make a pretty nice amount of money. And i maybe it would be something for the searchengines to pick up.

[Doskono]

I never knew this! This a pretty sweet function for such a popular forum. It's at a constant rate that's insane!

[HMTKSteve]

Why would anyone want to buy digg? There is no money in owning digg, there is only money in getting on digg's front page.

[Nomar]

I bet they make thousands of dollars every month from advertising !!

[Luke Beale]

Originally Posted by Nomar

I bet they make thousands of dollars every month from advertising !!

Yeah.

If you imagine how much traffic they get then you can imagine that they are making a lot of money from advertising.

[HMTKSteve]

I would not be so sure about that. They probably have a CTR under .01%.

Buyers look at that sort of thing before purchasing a web 2.0 company. Same mentality in buying/selling stocks.

For Google stock to go up 10% it has to gain about $70 per share. For Dell stock to go up 10% it need only jump $2 per share.

I do not see digg selling for big bucks because the advertising on site sucks. Diggers do not click ads!

[Nomar]

I think they make lots a month, they have a special deal with Microsoft ads, they switched to them (left google)

They won't do that if its not making insane good money !

[HMTKSteve]

Not true. I think Google snookered MS into taking the deal with digg.

[Luke Beale]

Originally Posted by HMTKSteve

Not true. I think Google snookered MS into taking the deal with digg.

Why do you think that?